The Hoax of the “Sexual Contract” of the Spanish Ministry of Equality on TikTok: An analysis of the case of anti-feminist post-truth in social networks

Authors

Keywords:

TikTok, anti-feminist, post-truth, consent, Spain, TikTok; anti-feminist; post-truth; consent; Spain

Abstract

The Hoax of the “Sexual Contract” of the Spanish Ministry of Equality on TikTok: An analysis of the case of anti-feminist post-truth in social networks

This paper examines how the controversial “Yes means Yes Law” – emphasizing sexual consent in Spain – is approached on TikTok, based on data collected between June and July of 2022. We have investigated the transformation of anti-consent discourse into memes, based on TikTok’s algorithmic recommendations. We have identified four basic categories pertaining to the falsification of the existence of a “sexual contract”: videos that satirize the bureaucracy of sex; those perpetuating the myth of “the bad woman”; those highlighting the perceived “sexual misery” of men; and those comparing consent contracts with sports contracts. Our conclusions underscore the limitations of fact-checking in an anti-feminist, post-truth era.

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Published

2023-01-01

Issue

No. 48 (2023): Revista ex æquo número 48

Section

Dossier "Discurso de ódio misógino: representações, impactos e intervenções"

How to Cite

Rodal, Asunción Bernárdez, and Asunción Bernárdez. 2023. “The Hoax of the ‘Sexual Contract’ of the Spanish Ministry of Equality on TikTok: An Analysis of the Case of Anti-Feminist Post-Truth in Social Networks”. Ex æquo - Revista Da Associação Portuguesa De Estudos Sobre As Mulheres 48 (48). https://exaequo-ojs.apem-estudos.org/exaequo/article/view/109.